Resources
Industry analysis, case studies, and strategic guides on card-linked offers and performance marketing.
LuckyDiem appoints Miles Maddox as CTO to scale the technology powering Financial Media Networks. Maddox brings 13 years of hands-on CLO engineering experience from Edo Interactive, Figg, and JPMorgan Chase.
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LuckyDiem appoints Doug Rappoport as President to scale the leading source of offer content into Financial Commerce Media Networks. Rappoport launched Chase Media Solutions and scaled Figg to 100M cards before its acquisition by JPMorgan Chase.
A critical look at the advertising industry's reality versus the hype. Why LuckyDiem's card-linked offers deliver real outcomes in a landscape of performance theater.
Restaurant operators don't have a traffic problem. They have a capital allocation problem disguised as a marketing problem.
The digital advertising landscape is hitting a massive inflection point with the US commerce media market projected to exceed $100 billion by 2027.
Google's new AI booking agent in Search Labs is live — finding, comparing, and booking restaurants, events, and wellness appointments in one step.
As shoppers brace for fewer holiday deals, LuckyDiem's card-linked offers give brands a smarter, data-driven way to deliver value — and protect profitability.
New research reveals the costs of widening C-suite divides—and why CMOs must bring CEOs and CFOs into the conversation.
Retention is not just a KPI — it's the core indicator of marketing efficiency.
A recent McKinsey report identifies five growth levers that enable companies to outperform peers by 200–300 basis points.
Digital advertising in the U.S. is bigger than ever, with spending set to exceed $325 billion in 2025.
CFOs love CLO. How card-linked offers compare to affiliate marketing from a finance and budget perspective.
We designed a campaign to generate incremental spend by targeting new and infrequent guests resulting in a 4.9x net incremental ROI.
We helped a top 5 burger chain generate 123.01% incremental revenue lift from their CLO campaign with a $8.30 net iROAS.
We helped a national lodging brand generate 131.2% incremental revenue lift from their CLO campaign.
Card-linked Programs top list of most preferred marketing channels, surpassing social media marketing for the first time.
Survey: Inflation Driving Consumers to Seek Discounts and Cash Back Rewards.
Is your Brand Capturing the Change in Consumer Spending?
Analyzing the Surge in Customer Acquisition Costs and how card-linked offers provide a performance-based alternative.
94% of all retail sales happen at brick-and-mortar stores. The challenge is finding the right tools to compete.
65% of credit or debit card users prefer to shop with brands where they are members of loyalty or rewards programs.
