National Lodging Incremental Lift Report

Campaign Results

We helped a national lodging brand generate 131.2% incremental revenue lift from their CLO campaign.

Campaign Background

The lodging brand sought to acquire new guests and re-engage lapsed travelers using a performance-based model. LuckyDiem designed a card-linked offer campaign targeting high-intent travelers across our network of 500M+ linked cards, delivering offers directly through banking apps and financial platforms.

Methodology

Using our closed-loop attribution model, we compared transaction behavior between a test group (served the card-linked offer) and a matched control group (not served the offer). Both groups were equally likely to book organically — the only difference was exposure to the CLO.

Key Results

• 131.2% incremental revenue lift
• New guest acquisition and lapsed traveler reactivation both contributed to lift
• 100% verified, closed-loop attribution
• Performance-only pricing — brand paid only for verified incremental bookings

The Lodging Opportunity

For hospitality brands, CLO is particularly powerful because it reaches consumers at the moment of financial decision-making — when they're reviewing their accounts and planning spending. This context drives higher intent and conversion rates compared to traditional display or social advertising.

Ready to drive incremental bookings for your property? Contact us at info@luckydiem.com